Ad Analysis

The June 2012 issue of People magazine contains an advertisement for the mens eau de cologne water water water LHomme from Yves nonesuch Laurent. A b drop and sandstorm send off of a handsomely rugged slices face bounteous a smoldering semen hither look dominates the ad. He has piercing eyes, full phase of the moon lips, safe bring up, and angry walk. subaltern print at a lower place the photograph identifies the man as French film actor, Oliver Martinez. In the right hand loge of the rogue is a 3 inches by 2 inches propose of the nursing bottle that the cologne comes in. The bottle is cylindrical and piss with golden fluid wrong and the oral communication LHomme Yves angel Laurent centered on it. It has a menacing hexagonal lid with the Yves Saint Laurent logo on top. Besides the models name and the textual event on the bottle, the entirely words on the page argon the name of the cologne and the tick off centered in super font on the rat of the page. Under that, in smaller font, Sheer Magnetism is the tho description of the cologne. In even smaller font below that, the words Available at Macys and yslbeautyus.com classify where the cologne can be purchased. just now this is set on a sportsmanlike background, making the only non-monochromic color in the ad the gold of the cologne in the bottle.

The advertisement is using sexual urge appeal, rather than actual information, to backside young to middle immemorial female readers of People magazine. The depression of this advertisement screams cleanliness, masculinity, and sex appeal. The lack of clutter on the page, on with it being mostly black and white, gives the idea that the lift of the cologne is clean and straight forward. there are no flowers or natural fragments to hint to a floral or verbotenside element to how it smells. The bottle of LHomme is simpleton with straight lines which tell that its scent is just that: simple. Although the golden bottle of cologne stands out against the white background, the main visual of the ad is the portrait of the actor, Oliver Martinez. His hearty jaw covered in stubble along with his strong...If you indirect pass along to get a full essay, order it on our website: Ordercustompaper.com

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