Why Toyota And Lexus(toyota`s Luxury Brand) Is Getting Dominate Us Market.

Running head : TOYOTA AND LEXUS (TOYOTA S LUXURY BRAND ) ISDOMINATING US MARKETToyota and Lexus noble US MarketUniversityNameTOYOTAINTRODUCTIONToyota is a Japanese follow specializing in the correspond of discordant kinds of vehicles . It manufactures cars , buses , trucks etc . At the end of this thesis , the question of whether Toyota s gainfulness ranks as one of the highest in the world and the reasons for its success shall present been answeredBACKGROUND INFORMATIONToyota ac familiarity came into existence in 1937 in Japan . The confederacy is soaring of fashioning as much as 9 cardinal vehicles . This was its production in the family 2006 . The disturbance of Toyota was more or less 170 million in the same year , making it one of the top most companies in toll of salesOver the days the guild has been learning progressive results However , they penury to stool their results consistent . An example is the debtor s turnover ramble that show an improvement in the year 2004 at 3 .8 indeed started declining again in the year 2005 and 2006 at 3 .7 and 3 .6 respectively . This shows a weakness in the commission the go with is managing its debtors . There is in any case variance in the stock turnover ratio which is an indicator on the frequency with which its products atomic number 18 soldToyota also prepares its accounts on a integration basis showing the results of the name company , its subsidiaries and associate companies In manufacture and sale of various brands of Toyota vehicles . These include premio , Tundra , Tacoma , RAV 4 , facilitate , Alphard , Liteace , Yaris , Sienta Ractis , Estima , FJ Cruiser , Caldina , Sienna , Kluger , Hilux , Cordla Avanza Brevis , Passo , Reiz ,Rush , Allion , Town mavin , Wish , Pregre s , Mark X , Aygo , Isis to name just save a fewThis pro bably explains why Toyota has dominated , th! e US market . The production of a massive range of vehicles declare oneselfs the customers an opportunity to conduct which model / brands to use / deal .

These vehicles provoke got technical and incomparable specifications which make Toyota vehicles a come up one type of cars . The company has a team of experts who tie-up tireless to ensure that the company gains a competitive adjoin in the manufacturing sector . This explains why rally drivers prefer Toyota vehicles - they offer them the racing which they requireAnd to ensure that their engine room is protected from delusive , their facilities in their E uropean Headquarters , cologne water are not accessible to any outsider who whitethorn have the agenda of `stealing the technology . The success of Toyota is attributed to their being a department whose role is to oversee the operational work of the company , maintenance of technological efficiency and proper auditing techniques as swell as acting on management reportsCompared to new(prenominal) automobile manufacturing companies , Toyota corporation limited is far much in advance in terms of the number of vehicles sold per annum . Whereas Toyota sells near 9million vehicles on median(a) , every year , Nissan s sales average just immediately 1 million vehicles . Peugeot on the other hand sells around 2 .5 million...If you want to get a full essay, vocalise it on our website: OrderCustomPaper.com

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